Wednesday, February 11, 2009

It Could be Something Good!

Awhile back, I talked about the three big C that one should have in order to succeed. Today, I am in a plane, seated beside my buddy Mitch, talking about change. And you know what we said in conclusion? “It could be something good!”

“Could be” is a good phrase. It actually can be a bad phrase too. It really depends on how you look at it, if you ask me. And when we look at our lives today, a quick look back in reflection will reveal to us that we are were we are because of CHANGE.

And while other people enjoy change, there are some who actually dread it! In Dr Spencer Johnson’s best selling book “Who Moved My Cheese”, he validates our feeling and fear of change but also gives us insight on what we need to do in order to thrive is the face of an ever changing environment.

Today, we are on a plane to Texas on a business convention. We don’t know what’s ahead of us but we were told to expect change. And what did we say? We smiled and said… “Hey! It could be something good!”

Saturday, February 7, 2009

The World is Watching!

Less than 10 years ago, you had to pay an arm and a leg to buy airtime on TV to share to the world what you have to offer. Well, you may still have to pay an arm and a leg to really get on free air and cable TV. But with the rise of YouTube and other video sites… the world has now become your audience.

Now, you can produce and star in your own show. You can create your own music video, infomercial, variety show and whatever you want! You can even embarrass yourself or make yourself matter to thousands up to millions of people all over the globe. And with this soiled economy, we all have to get ingenious to make residual income for ourselves and our family.

And one way to do this is through the Internet.

If you’ve been dreaming of a career like Jay Leno or David Letterman, fire away! Your 15 minutes of fame may be just around the corner. But how do break away from the pack of millions of people who all want to do the same thing online?

Here are some tips.

Be unique! Don’t copy someone else’s work online. For starters, that’s plagiarism and that’s illegal.

Get creative. If you can’t be unique, spin off someone else’s work. Make it yours by adding the “you” element to it.

Know who your audience is. Catering to an audience is better than creating an audience. Offering something informative, creative and entertaining to a certain market demographic is like cutting your workload in half! They’ve already come…now BUILD IT! Of course the opposite would be… if you build it, they will HOPEFULLY come.

Be prepared. You will never know if what you have to offer to the world will take off or not. If what you have to offer suddenly succeeds, will you be able to sustain it? Remember, the BIG THING means there is the NEXT big thing waiting in the sideline for you to fall. And if you fail, be prepared to try something else. Which is why…

NEVER QUIT! Keep trying and keep tweaking your ideas until they fly! Keep flapping those wings. My mentor and trainer, Scott Kaplan, told me that if I felt I’ve done everything I could, I should give it one more shot just to make sure “I’ve done everything I could” because that “last shot” may just be the BREAKTHROUGH you’ve been waiting for.

If you have any other suggestions, feel free to chime in by adding your comment.

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Paco Arespacochaga is an artist/songwriter who shares his passion in blogging. Read more of his blogs at www.zyncopado.com

Wednesday, February 4, 2009

STOP! Think Twice Before You Post That Pose.

Is it a 50D or a D50? Is it a Canon or a Nikon? It must be a camera phone! I must be a simple Sony Cyber shot camera. It could be any brand and it could be any model however one thing remains common among all mentioned. That is all these cameras are DIGITAL!

So what?

Because of the ability to render photos without going to processing store, a lot of people have become more daring to pose in front of the camera. I kid you not, I’ve seen photos of my “friends” on Facebook, Myspace, Multiply and other social networking site and would be surprise for the simple reason that I don’t see them that way in REAL LIFE!

I’ve seen posted photos of friends in SLUTTY photos! Some are tastefully done while others were simply amateur shots. Here is the NEWS girls and boys! Think a million times before you post your daring pose online. Again in caps… THINK A MILLION TIMES BEFORE YOU POST YOUR DARING POSE ONLINE!!!

If you throw a photo of yourself on cyberspace, other people can download that specific photo and scatter it wherever they please. If it is your intention for that to happen, then go ahead. But if you think that your photos are private and you want it to remain that way. Put it in a safe place and keep it unknown to people.

Point , Click and Shoot!
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Paco Arespacochaga is an artist/songwriter who shares his passion in blogging. Read more of his blogs at www.zyncopado.com

Sunday, February 1, 2009

Don't Be Afraid to Ask WHY.

Most of us may have had an upbringing wherein our parents told us what to do and we weren’t allowed to ask any question. If you are one of people, we cruised on the same ship. However, after age 16, my parents suddenly had a change of heart and began encouraging me and my siblings to ask them why they were making us do what they wanted us to do.

It was the beginning of a healthy dialogue and communication within our family. All of a sudden, chores became responsibilities. We, their children, began to feel like “stock holders” of the corporation called FAMILY. We began to take ownership of the task that was… ENTRUSTED… to us.

Entrusted, as opposed to ordered, is a stronger word. The military special ops unit is required to carry orders without any questions asked. A military general is entrusted to ensure that the mission must succeed. He knows what the mission is because he is able to ask.

At work, at home, wherever you are, when you encounter someone giving you orders or when someone is reading out a memo to you… ask what it’s all about. Ask because understanding what is required of you will give you a better picture of WHY something needs to be done and accomplished.

People who know WHY and know HOW are more likely to succeed than people who only know HOW or only know WHY.

The next time someone tells you to do something. Ask why. For all you know, that person may not know why he/she is making you do that specific task. Then WHY the heck should you be doing that “something” anyway?

Have a great week ahead of you! WHY, because it leads to a more relaxing weekend. And because you deserve it.